Real-time lead qualification and localization

What if we could know the location of people interested in our products or services? What if my sales force, in a simple way, had real-time information of people interested in my service? What if, at the moment users participate in a promotion, we geolocate them and can classify them by color according to the selection of areas of interest they chose?

At Yoo we think that taking advantage of the location of certain information provided by the client for different purposes can be very useful for different areas.

Let’s think of several examples:

  • Promotional action in which data is collected from the user who participates with a promotional purpose. In this promotion the brand wants to ask for some informative aspect about its products; for example, purchased product.
    • As the user fills in the data we can locate their response on a map and differentiate by color the product purchased from the range. In this way and in a very fast way we could identify patterns of purchase of a product versus another by zones.
    • If we also paint the different sales establishments on the map, we can enter the establishment into the equation. With all this we will be able to adjust our product promotion policy according to the areas and the supermarkets in those areas.
  • Sales force or installers by zones. Let’s imagine that in real time the sales force that travels through certain areas is receiving information from potential interested customers. Likewise, an installation task force may be receiving information about installations in the area they are entering.
Geolocation Map of Yoo

Geolocation map of leads. Yoo

In Yoo we have developed the functionality in our platforms to be able to generate this type of information to our clients. In an integral way we collect and paint in real time the information of the leads that are entering the system and we paint/qualify them according to the established requirements.

Captación de leads

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