{"id":12704,"date":"2023-04-24T12:37:32","date_gmt":"2023-04-24T10:37:32","guid":{"rendered":"https:\/\/becomeyoo.com\/real-time-dynamic-qrs\/"},"modified":"2025-04-10T17:36:11","modified_gmt":"2025-04-10T15:36:11","slug":"real-time-dynamic-qrs","status":"publish","type":"post","link":"https:\/\/becomeyoo.com\/en\/real-time-dynamic-qrs\/","title":{"rendered":"Real-time dynamic QRs"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"12704\" class=\"elementor elementor-12704 elementor-8811\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6282da26 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"6282da26\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6d947b3\" data-id=\"6d947b3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c45d688 elementor-widget elementor-widget-text-editor\" data-id=\"c45d688\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Real-time dynamic QRs &#8211; <strong>taking the use of these information gateways to the next level<\/strong><\/p><p><span style=\"font-size: inherit; color: var(--uicore-typography--p-c,'#070707'); font-family: var(--uicore-typography--p-f,'Inter'); font-style: var(--uicore-typography--p-st,'normal'); font-weight: var(--uicore-typography--p-w,'600'); letter-spacing: var(--uicore-typography--p-ls,'-0.027em'); text-transform: var(--uicore-typography--p-t,'none'); background-color: rgba(255, 255, 255, 0);\">QR is already very <\/span><strong style=\"font-size: inherit; color: var(--uicore-typography--p-c,'#070707'); font-family: var(--uicore-typography--p-f,'Inter'); font-style: var(--uicore-typography--p-st,'normal'); letter-spacing: var(--uicore-typography--p-ls,'-0.027em'); text-transform: var(--uicore-typography--p-t,'none'); background-color: rgba(255, 255, 255, 0);\">mature in its use by users<\/strong><span style=\"font-size: inherit; color: var(--uicore-typography--p-c,'#070707'); font-family: var(--uicore-typography--p-f,'Inter'); font-style: var(--uicore-typography--p-st,'normal'); font-weight: var(--uicore-typography--p-w,'600'); letter-spacing: var(--uicore-typography--p-ls,'-0.027em'); text-transform: var(--uicore-typography--p-t,'none'); background-color: rgba(255, 255, 255, 0);\">. Now  <\/span><strong style=\"font-size: inherit; color: var(--uicore-typography--p-c,'#070707'); font-family: var(--uicore-typography--p-f,'Inter'); font-style: var(--uicore-typography--p-st,'normal'); letter-spacing: var(--uicore-typography--p-ls,'-0.027em'); text-transform: var(--uicore-typography--p-t,'none'); background-color: rgba(255, 255, 255, 0);\">it is necessary to take advantage of it<\/strong><span style=\"font-size: inherit; color: var(--uicore-typography--p-c,'#070707'); font-family: var(--uicore-typography--p-f,'Inter'); font-style: var(--uicore-typography--p-st,'normal'); font-weight: var(--uicore-typography--p-w,'600'); letter-spacing: var(--uicore-typography--p-ls,'-0.027em'); text-transform: var(--uicore-typography--p-t,'none'); background-color: rgba(255, 255, 255, 0);\">. Currently, the  <\/span><strong style=\"font-size: inherit; color: var(--uicore-typography--p-c,'#070707'); font-family: var(--uicore-typography--p-f,'Inter'); font-style: var(--uicore-typography--p-st,'normal'); letter-spacing: var(--uicore-typography--p-ls,'-0.027em'); text-transform: var(--uicore-typography--p-t,'none'); background-color: rgba(255, 255, 255, 0);\">QRs are images that users capture to be easily redirected to a web address (url). And it works <\/strong><span style=\"font-size: inherit; color: var(--uicore-typography--p-c,'#070707'); font-family: var(--uicore-typography--p-f,'Inter'); font-style: var(--uicore-typography--p-st,'normal'); font-weight: var(--uicore-typography--p-w,'600'); letter-spacing: var(--uicore-typography--p-ls,'-0.027em'); text-transform: var(--uicore-typography--p-t,'none'); background-color: rgba(255, 255, 255, 0);\">  &#8230; everyone uses it and it is indeed very practical from 2 points of view, the first and most important, the ease of use for users who do not have to type a url that may not be short or simple in the browser of their mobile and, on the other hand, to bring the implementation of an action closer to the specific product, the establishment or physical point of sale.<\/span><\/p><p>Having overcome this, <strong>why don&#8217;t we take the use of QR to another level?<\/strong> I mean, since <strong>users have become accustomed to using it<\/strong>, why don&#8217;t we give its use much more functionality in a way that is transparent to them.<\/p><p><span style=\"font-size: inherit; color: var(--uicore-typography--p-c,'#070707'); font-family: var(--uicore-typography--p-f,'Inter'); font-style: var(--uicore-typography--p-st,'normal'); font-weight: var(--uicore-typography--p-w,'600'); letter-spacing: var(--uicore-typography--p-ls,'-0.027em'); text-transform: var(--uicore-typography--p-t,'none'); background-color: rgba(255, 255, 255, 0);\">Today, the user reads a QR and a web address opens on his or her cell phone.<\/span><\/p><p><strong style=\"font-size: inherit; color: var(--uicore-typography--p-c,'#070707'); font-family: var(--uicore-typography--p-f,'Inter'); font-style: var(--uicore-typography--p-st,'normal'); letter-spacing: var(--uicore-typography--p-ls,'-0.027em'); text-transform: var(--uicore-typography--p-t,'none'); background-color: rgba(255, 255, 255, 0);\">How about yes, for example?<\/strong><\/p><p><strong style=\"font-size: inherit; color: var(--uicore-typography--p-c,'#070707'); font-family: var(--uicore-typography--p-f,'Inter'); font-style: var(--uicore-typography--p-st,'normal'); letter-spacing: var(--uicore-typography--p-ls,'-0.027em'); text-transform: var(--uicore-typography--p-t,'none'); background-color: rgba(255, 255, 255, 0);\"> <\/strong><span style=\"font-size: inherit; color: inherit; font-family: inherit; font-style: inherit; font-weight: inherit; letter-spacing: inherit; text-transform: inherit; background-color: rgba(255, 255, 255, 0);\">The user reads a QR from a store and in November, December and January it takes him to a web page of a Christmas promotion. In February, March and April and May it takes him to a normal web page and in June, July, August we take him to a summer campaign promotion. Or any combination we can think of.  <\/span><\/p><ul><li>The QR can be the same all the time, but depending on certain times of the year you launch different sites, campaigns, proposals.<\/li><\/ul><p>But <strong>why don&#8217;t we go further?<\/strong><\/p><p><span style=\"color: inherit; font-family: inherit; font-size: inherit; font-style: inherit; font-weight: inherit; letter-spacing: inherit; text-transform: inherit; background-color: rgba(255, 255, 255, 0);\">The user reads a QR and the first 1,000 times we make it jump to a page and, from 1,001, it jumps another page to the users who scan it.<\/span><\/p><ul><li>Or even how about if every time a QR is read, we make the user enter a sweepstakes and, in real time, the system tells them if they have a prize or not and takes them to a prize or non-prize page.<\/li><li>Or even further, why don&#8217;t we do the following: if the user has won a prize, we send him a unique prize QR via SMS that he could show at a point of sale or redemption of that prize. With these systems we would make the process of using that QR (&#8220;burning a QR&#8221;) so simple that the point of sale worker reads the QR of the user&#8217;s prize with his cell phone and can automatically tell him things like: it has already been used, it corresponds to such prize, etc. etc. and launches him to a page where he confirms that he has been given the prize that corresponds to him and therefore that prize QR is canceled for future times. <\/li><\/ul><p><strong>In Yoo we have QRS platforms that allow us to do these variants discussed and many others. The way in which the promotional dynamics are combined with the different behaviors that can be given to the scanning of a QR depending on the use, time, X factors, is what will allow us to mount dynamics of participation more functional and rich in information. <\/strong>.<\/p><p> <\/p><p><blockquote class=\"wp-embedded-content\" data-secret=\"Y3O7YA5ZbA\"><a href=\"https:\/\/becomeyoo.com\/plataformas\/plataforma-de-qr-dinamicos\/\">Plataforma de QR din\u00e1micos<\/a><\/blockquote><iframe class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"\u00abPlataforma de QR din\u00e1micos\u00bb \u2014 Becomeyoo\" src=\"https:\/\/becomeyoo.com\/plataformas\/plataforma-de-qr-dinamicos\/embed\/#?secret=j9P4hr0KwA#?secret=Y3O7YA5ZbA\" data-secret=\"Y3O7YA5ZbA\" width=\"600\" height=\"338\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Real-time dynamic QRs &#8211; taking the use of these information gateways to the next level QR is already very mature in its [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9287,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"h5ap_radio_sources":[],"footnotes":""},"categories":[46,49,52,69],"tags":[],"class_list":["post-12704","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-plataforms","category-yooleads-customer-acquisition-and-loyalty","category-yooperform-dynamisation-of-sales-channels","category-yooqrs-dynamic-qrs"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Real-time dynamic QRs - Becomeyoo<\/title>\n<meta name=\"description\" content=\"Let&#039;s take the use of QR to another level. Since users have become accustomed to using it, why don&#039;t we give its use much more functionality in a way that is transparent to them?\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/becomeyoo.com\/en\/real-time-dynamic-qrs\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Real-time dynamic QRs - Becomeyoo\" \/>\n<meta property=\"og:description\" content=\"Let&#039;s take the use of QR to another level. 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